Mar 28

March 27, 2017 – HUNTSVILLE, Ala. – Aviagen® has again shown its support for the Canadian Poultry Research Council (CPRC) by contributing $25,000 USD (more than $32,000 Canadian dollars) to the Research Sponsorship Program. Aviagen has funded the program since 2012 and is a Platinum sponsor.

Since that time, Aviagen’s support, combined with the CPRC’s own funds and research support from multiple sources -- an amount totaling nearly $8.5 million – has made 29 projects possible. These projects address important industry topics such as poultry health and welfare, alternatives to using antimicrobials in poultry production, food safety and environmental conservation.

“Aviagen considers the CPRC’s research efforts to be of considerable importance to the furtherance of the Canadian market. Numerous stakeholders in the poultry value chain will potentially benefit from the research conducted by the CPRC, including producers, feed suppliers, animal health care companies, processors, distributors and ultimately, consumers,” explains Scott Gillingham, Canadian regional business consultant for Aviagen. “Aviagen is happy to support the CPRC and will continue to look for opportunities to advance the Canadian poultry market.”

“Aviagen continues to help the CPRC both financially and by its collaborative support,” adds Dr. Bruce Roberts, executive director of the CPRC. “I meet regularly with Scott Gillingham to discuss issues and challenges that face the Canadian poultry industry. Through its support for the CPRC, Aviagen has shown commitment to our success and the advancement of the Canadian poultry market.”

To date, Aviagen is the program’s sole sponsor. However, efforts are underway for future marketing and expansion.

Established in 2001, the CPRC advances poultry research throughout Canada. The goal of the CPRC’s research is to bring about discoveries that lead to improvements in poultry health and welfare, food safety and environmental sustainability.

Aviagen is committed to global poultry research, and has been consistently supportive of the Canadian poultry industry in general, often contributing to Canadian university research activities.

About Aviagen
Since 1923, Aviagen® has established itself as the world's leading poultry breeding company, developing pedigree lines for the production of commercial broiler chickens under the Arbor Acres®, Indian River®, and Ross® brand names. The Rowan Range® and Specialty Males® are specialty breeding stock from Aviagen that offer greater flexibility for customers to meet specific or niche market requirements. The company is based in Huntsville, Alabama, USA with a number of wholly-owned operations across the United Kingdom, Europe, Turkey, Latin America, India, Australia, New Zealand, and the U.S., and joint ventures in Asia. Aviagen employs more than 3,900 people and has a distribution network serving customers in more than 100 countries.

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Aviagen and the Aviagen logo are trademarks of Aviagen in the US and other countries. All other brands and trademarks are the trademarks of their respective owners. © 2017

About the CPRC
The Canadian Poultry Research Council (CPRC) is an industry-led organization with a mission to support the poultry industry in Canada through dynamic leadership in the creation and implementation of poultry research programs. For further information, please visit or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Media Contact:
Wendy Parker
Tel : 256.890.3800
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